Ace Marketing & Promotions Inc. is a full service promotional marketing company offering a wide array of business solutions. Established in 1998, the Company has built a successful, scalable business platform capable of consolidating a portion of the promotional products industry.
A Fragmented $18-billion Industry
The promotional products industry plays an increasingly vital role in corporate and product brand development. As a whole the industry generates more than $18 billion in sales annually. However, the industry is highly fragmented, with over 21,000 distributorships and no single distributor accounting for more than 2% of the market. The Promotional Products Association International estimates that in 2005 only 1,000 of the 21,000 distributorships achieved annual sales in excess of $2.5 million. Nearly 80% of the distributors are believed to be privately owned family businesses with no growth or exit strategies. These distributorships, each ranging from $1 million to $15 million in sales, present opportunities for acquisition. Ace management believes the industry environment is favorable for consolidation and acquisition is the fastest strategy to large-scale growth.
Ace Advantages
Ace presently has over 2000 customer accounts ranging from Fortune 500 companies to local schools and small businesses.
The Company has built its business around the concept of high quality innovative branded merchandise, competitive pricing, and consistently superior customer service. Its operational platform, using top-line technology, is designed for economies of scale and ensures superior relations with major industry suppliers. The platform also provides superior support to an expanding team of experienced, well-connected salespeople who are key to acquiring new business.
The major advantage Ace holds over most companies in the promotional product industry is the ability to provide integrated business solutions to its customers as trusted advisors. The majority of companies in the promotional product industry offer only branded merchandise, whereas
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